In Vietnam’s dynamic and competitive market, storytelling is no longer a luxury—it’s a necessity. The most successful brands today are those that know how to craft compelling narratives that connect with local culture, inspire action, and build lasting loyalty.

What You’ll Gain

• Actionable storytelling frameworks you can apply immediately

• Insider perspectives from successful regional and Vietnamese brand campaigns

• Direct networking opportunities with over 50 marketing and branding professionals

Featured Speakers

🔹 Emile Guertin – Senior Commissioning Producer at Al Jazeera English in Malaysia
Topic: Winning Story Formulas – What Vietnam Needs to Know
With over 15 years of experience in broadcast and digital documentary storytelling, primarily for brands, Emile has worked with notable clients like Philippine Airlines, Tourism Malaysia, and the Hong Kong Tourism Board at Discovery Networks Asia-Pacific (now Warner Bros. Discovery). He is known for blending real stories with brand identity.

🔹 Kim Ngan Tran – Brand Manager at Rohto-Mentholatum Vietnam
Topic: What is a Marketing Campaign that Integrates Storytelling for a Cosmetic Brand?
Kim Ngan holds a Master of Business Administration (MBA) in Marketing and brings over 10 years of professional experience. She has worked with several brands, including VRohto, Hada Labo, Acnes, Remos, Melano CC, and Masan Consumer’s brands like Chin Su and Tam Thái Tử.

🔹 Sumesh Peringeth – Brand Story Consultant
Topic: Brand Stories That Last – How to Create Stories that Stick, Scale, and Inspire
Sumesh is a Brand Story Consultant with nearly 30 years of experience helping brands shape their narratives. He has worked in India, Dubai, Singapore, and now Vietnam, collaborating with companies ranging from global giants like Nestlé and Coca-Cola to local favorites. Sumesh believes storytelling is the key to connecting with brands and making them memorable.

Event Details

Date: Saturday, May 10
Time: 4:00 PM – 6:00 PM
Venue: Hello World Saigon, 92 Nguyen Huu Canh Street, Ward 22, Binh Thanh District, Ho Chi Minh City
Investment: 350,000 VND per ticket

About the “Storytelling for Brands” Series

This event series bridges global storytelling expertise with the realities of the Vietnamese market. Whether you’re building a new brand or strengthening an existing one, this is your chance to learn, connect, and grow through the power of narrative.

Join the conversation. Build stories that matter